Daily Archives: March 11, 2012

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What PR Is and 5 Things It’s NOT

Posted: March 11, 2012-Likes: 0-Comments: 0-Categories: Bits and Buzz

Earlier this month, the Public Relations Society of America announced a new definition of public relations. Following nearly 1,500 votes from industry professionals, significant commentary and almost a year of research, PR is now defined as:  “A strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

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