28
Jan
2010
As a public relations professional, there are a few words when uttered by those outside the industry that are truly cringe worthy – words like “flack,” “fluff,” “hack,” and the dreaded, “spin.”
Xstatic shows Times Square in 2007 that "Good PR Builds Trust, Not Spin"
18
Jan
2010
The first big awards show of the season — the Golden Globes — has come and gone. But don’t fret star-gazers: there are plenty more chances to stalk the red carpet at the Grammys and the Oscars.
7
Jan
2010
Happy New Year! Welcome to the our first installment of “Meet the Media” for 2010 and what better way to start the year than with the morning sports and fitness reporter for Denver’s 9NEWS - Susie Wargin! In our interview with Susie, she talks about her history in radio and TV, PR pet peeves, social media and who her dream interview would be. Enjoy and happy 2010!
10
Dec
2009
Our next installment of Meet the Media features Jesse Rodriguez, producer at MSNBC in New York. Rodriguez covers hot topics and books guests for Morning Meeting with Dylan Ratigan, airing weekdays at 9 a.m. In our interview, Rodriguez tackles working with PR pros, social media, and the role of cable news:
3
Dec
2009
David Letterman who??
Every so often, a scandal arrives that reminds communicators exactly how NOT to handle a crisis situation. Today, that scandal is Tiger Woods. The handling of Friday’s car accident and the swirling rumors regarding Woods’ personal life is a case study in bad crisis management. So, what went wrong?
…more
