18
May
2010
A friend of ours recently admitted that come hell or high water, she will always keep her print newspaper subscription. Although her friends make fun of her “old-school” news gathering, she can’t imagine life without a hard copy newspaper every day.
19
Apr
2010
We’re often asked what the correlation is between traditional public relations and search engine optimization. If a company is doing one, do they need to do the other? The truth is, the two go hand-in-hand.
25
Mar
2010
Just one day after the historic healthcare bill was passed by the U.S. House of Representatives, polls showed that legislative success has made an impact on public opinion.
According to a March 22 USA Today/Gallup poll, Americans’ emotional responses to the bill’s passage are more positive than negative — with 50 percent enthusiastic/pleased versus 42 percent angry/disappointed. This intial reaction is already more positive than recent public opinion about passing a healthcare bill.
15
Mar
2010
We often meet with public relations students who will soon be entering the workforce, and of course, the million-dollar question always is, “How do I get a job in this economy?” While the economy has made it more competitive to get a job in PR, the good news is that there are still jobs out there and more employers who are hiring all the time. The landscape has changed, but the rules for landing your first PR job are still the same. Given that you already have a stellar resume put together, here’s a few tips we often give students for landing that first job in PR:
10
Feb
2010
Last week’s second annual Social Media Week hosted a packed roster of international events in New York City, Berlin, London, San Francisco, Toronto and São Paulo. Xstatic was on hand for Social Media Week New York, a five-day conference to explore the impact of social media in the corporate, public and nonprofit sectors.
Events drew thousands of social media professionals for presentations, panel discussions, interactive workshops, seminars and networking events. Check out great coverage of the events at www.socialmediaweek.org.
Interested in bringing Social Media Week to your city next year? Click HERE to help bring Social Media week to you.
For a short video from Xstatic CEO J.D. McCartney about the value of social media in public relations, click on the screen cap below to view:
